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PREIT-tour and CPM win research project on the impact of Airbnb in the Historic Center of Cuenca.
The PREIT-tour research group, in collaboration with World Heritage City , has been awarded 🏆 the 22nd Call of the Vice-Rectorate for Research with the project: “Unveiling the dynamics of short-term rental accommodation through digital platforms (Airbnb) from a multi-actor perspective in World Heritage intermediate cities: an approach to the Historic Centre of Cuenca.” The project will run from March 2026 to February 2027 📅 and will focus on analyzing the impact of short
Jan 71 min read


📰 PREIT-tour and World Heritage City (CPM) protect and share knowledge for Cuenca
📌 The research groups PREIT-tour and World Heritage City (CPM) have officially registered their policy paper with SENADI as intellectual property , under the title: 📝 “Cultural Heritage, Leisure and Tourism: An Analysis of Consensus and Disputes over the Use and Enjoyment of Public Space in Cuenca’s Historic Centre.” 🔎 This document offers a clear, evidence-based analysis of the agreements, tensions and conflicts surrounding the use of public space in the Historic Cen
Dec 23, 20251 min read


WARMIVIVAMENTE
The project aimed to strengthen the well-being of non-local female students at the University of Cuenca who live alone, through a program that addresses emotional challenges, promotes healthy habits, and fosters cultural integration within the community. Therefore, the non-local students carried out different activities such as TOURIST ROUTES Through two unique tourist circuits, the non-local students explored and discovered the beauty of Cuenca’s urban nature and cultural ri
Dec 14, 20251 min read


FOSTERING
Case Study Description The project aimed to leverage the potential of sustainable development through tourism, supported by research-based education for the Global South. This is especially relevant for areas recognized by UNESCO as biosphere reserves or “living laboratories,” which nevertheless suffer from social, economic, and environmental imbalances due to inadequate policies, low professionalization, and a lack of innovation, while also being exposed to extractive indust
Dec 14, 20251 min read


🎄✨ Christmas cooking day in Warmi VIVAmente: A Friday Full of Flavor! 🍽️
On Friday, November 28, 2025 , we carried out a new round of activities within the Warmi VIVAmente project, this time fully centered on Christmas gastronomy . It was a hands-on, creative afternoon filled with festive aromas and a chance to connect with the culinary traditions of the season. 🎅🔥 👩🍳 What We Made With the support and guidance of our Gastronomy students, participants prepared: ⭐ Star-shaped Christmas bread , a soft, aromatic dough perfect for sharing. 🍠 Car
Nov 29, 20251 min read


🎉 ComUnidad VIVAmente has been selected! 🌟
The Well-Being and Integration Program for Out-of-Town Students at the University of Cuenca , focused on psychosocial, tourism-gastronomy, and financial support , has officially been selected for implementation from September 2026 to August 2028 🙌.This achievement comes under the 14th Call for Community Service Projects from the University of Cuenca’s Community Engagement Office. 🎓🤝 🔗 Continuing the Warmi VIVAmente Project ComUnidad Vivamente builds on the foundation l
Nov 29, 20251 min read


PREIT-tour and CPM participate in the REDU 2025 Congress, presenting research on tourism and heritage in Cuenca’s Historic Center🏛️🌍
The PREIT-tour and World Heritage City research groups from the University of Cuenca actively participated in the REDU 2025 Congress, presenting two papers addressing urban transformations in Cuenca's Historic Center. 🏙️🎓 The first paper, "Learnings from Mixed Methods to Explore Heritage, Leisure, and Tourism in Cuenca’s Historic Center," was presented by Víctor Caldas F., Byron Alvarado, Mateo Erazo, and Shanaya Quezada. This work focuses on participatory methodologies fo
Nov 28, 20252 min read


🗺️ Mapping Workshop: A multidisciplinary encounter that sparked dialogue between hospitality & tourism and architecture & urbanism 🗺️✨
Last week, a mapping and data collection workshop brought together students from Hospitality and Tourism and Architecture and Urbanism , guided by professors Gabriela García and Freddy Espinoza . The activity was part of the project “Balance Between Tourism and Heritage: Glocal Indicators for Urban Sustainability in Cuenca’s Historic Center,” carried out by PREIT-tour and Ciudad Patrimonio Mundial 🌍📊. The session blended mixed groups from both disciplines, creating a tr
Nov 20, 20251 min read
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